This article will focus on a specific city Birmingham, for instance, is large and located in the west midlands England. Birmingham is home to 4.3 million people. If you are looking for the best SEO company to increase your engagement then here is the reference, you can find the best SEO agency in Birmingham via https://www.t40digital.co.uk/services/search-engine-optimisation/.

These are the factors to look at when looking for a great SEO agency:

High Ranking VS. Number of Visitors

What is SEO all about? Are you assuming that if you rank higher than others, then you get the best result? If you ask me, I prefer higher numbers of visitors to high rankings. SEO should increase the number of visitors to your site and generate more business leads. 

Conversion rate

Conversion rate refers to the conversion of visitors to clients. An SEO company that is experienced should be able to give you good advice about your website’s conversion rates. An SEO agency can increase the appeal of your website by adding strong call actions such as “Call us Now”, “Make an Online Enquiry” and other similar options. This will help increase your business leads.

Guarantee:

A guarantee from a company is a sign of a company that is trustworthy. An SEO company offering a guarantee on search engine ranking position is not professional as they have no control over the algorithm. Google and other search engine companies warn businesses not to trust companies that guarantee search ranking positions.